The Anchor
A slice of every card you run, gone before it reaches the drawer. It is the one that never shows up as a bill, so it never gets questioned.
Adam Facenda is a second generation tattooer and the co-founder of Keep The Fees, the software that runs the front desk and the back office of a tattoo shop. Booking, waivers, messaging, commission splits, payroll, and 0% card processing for the shop, all in one place.
30 day free trial · No credit card to start · No contract
These four run in the background of a shop whether anyone prices them or not. Move the sliders to your real numbers and the tags fill in. It takes about twenty seconds and the total is usually the part that stings.
A slice of every card you run, gone before it reaches the drawer. It is the one that never shows up as a bill, so it never gets questioned.
The client who messaged you, waited, and booked with the shop that answered first. They were already sold. They just needed a reply.
An empty chair on a booked slot. No deposit was held, so the shop eats the hour and the artist eats the day.
Closing time math. Splits on a calculator, tips on a notepad, payroll rebuilt from receipts. Hours that were never billable and never will be.
Plus 104 hours at the counter. Keep The Fees closes all four: the fee moves to the card price, replies happen from the chair, deposits get collected before the appointment, and splits calculate themselves.
Estimates only, built from the numbers you entered above. Every shop is different and yours will be too.
This is the part of the name people ask about. Every sale shows a cash price and a card price. The card price carries the processing cost, so the client picks how they want to pay and the shop still books its listed price. It is called dual pricing, it is on every plan, and it is not an upgrade you have to ask for.
Same session. Same artist. Flip the receipt and watch the bottom line.
At the card volume you set above, that gap is $8,100 a year. Rate shown matches the savings figures published on keepthefees.com. Your exact card price is set with you during onboarding.
Nobody messages one shop. They message four, and the one that replies while they are still holding the phone gets the deposit. That is not a marketing problem. It is a front desk problem, and it happens while everybody is heads down at the chair.
Messaging is built into Keep The Fees. Every text, DM and booking request lands in one shop inbox, anyone free can answer it, and the deposit link lives right there in the thread.
Built after sitting down with more than 500 working artists and shop managers, feature by feature, for the way a tattoo and piercing shop actually runs. Not a salon system with the word tattoo swapped in.
A page per artist, one calendar for the shop. Clients pick a time, pay a deposit, and get reminded without anybody chasing them.
Consent, medical history and ID signed on a phone, time stamped and filed straight to the client record.
Walk-ins and appointments in one line on flash day. Clients join from their own phone, sign before the counter, and one tap sends the "you are up" text.
Flat splits, tiered rates that step up with sales, or booth rent. Set it once per artist and every payment divides itself.
Artist pay runs off the same numbers the register already has, so payday stops being a rebuild from receipts.
Card batches and artist payouts can land the same day for qualified accounts, instead of waiting on the bank.1
Session notes, signed waivers and full history on one card, so you know who is in the chair before they sit down.
Needles, pigment, gloves and aftercare counted in real time, with a low stock alert before you run out on a Saturday.
Revenue by artist, service and month. What the shop made, what it spent, and where every dollar went.
“I am very pleased with my credit card merchant service. They have been great, and I have no issues contacting them when I have a problem. They get back to me very quickly and have been very reliable.”
“The scheduling system is a game-changer. No more double bookings, and the automated reminders have cut our no-shows in half.”
“It has been a game-changer for us. This program helps us manage customer information seamlessly and track inventory efficiently.”
More shops on camera at keepthefees.com/video-testimonials.
Every plan runs the same platform. Nothing on this page is an add-on tier, and the number below is the number you pay. Payroll with direct deposit to artists is the one optional extra.1
Running more than one location? Ask on the call and it gets priced straight, no bundle games. Cancel with 30 days notice.
Referred by Adam, you get routed straight to our team. We will pull up your numbers, walk the shop through the platform on a fifteen minute call, and tell you flat out if it is not a fit. No deck, no pressure.
Or call the shop line, a human picks up: (844) 325-3337
Fifteen minutes, your shop's real numbers, and a straight answer about whether this fits. If it does, you can be taking bookings and holding deposits before the next episode drops.